For Men & Women Over 35 Using Kettlebells To "Get In Shape"...

"The New 'R.V.A Parameters' Increased John's Work Capacity By Almost 25% And Made Him Lose 4.5 Pounds (2 Kilos) In Just 3 Weeks...

Using Only ONE Exercise 90 Minutes A Week... Without Dieting"

And yes, I know that sounds "too good to be true" which is why I want to show you proof.

But first...

I'm not sure you remember when kettlebells first hit the market back around 2000/2001...

One of their selling points was that you would -

"Watch in amazement as high-rep kettlebells let you hack the fat off your meat -- without the dishonor of aerobics and dieting..."

And that promise was through using high-rep Snatches and Clean & Jerks.

So what happened?

Why is it that so many people have failed to see the results they're looking for?

Four Words:

Swings And Get Ups

As someone who's been hoisting kettlebells since January of 2002 both with myself and with my clients, these 2 exercises are a double-edged sword.

Unlike the Russians, who apparently had lots of Physical Education interspersed throughout their school days, their American counterparts became stiff as boards and lost the use of their hips and shoulders.

And thus, the Swing and the Get Up became the substitute for the Snatch and the Clean & Jerk.

So the Swing and the Get Up, along with a whole host of weird mobility drills became the foundation for the modern kettlebell movement to the point where these two exercises have achieved [in my mind] an unwarranted near cult-like status.

10,000 Hours & School Lunch
'Mystery Meat'

Malcolm Gladwell, in his book, Outliers, wrote about the "10,000 Hour Rule," which is the necessity of practicing something for at least 10,000 hours to become proficient at it. 

In the science of Motor Learning, it is also estimated that it takes approximately 10,000 reps of practicing a certain movement for it to become "autonomous" - 

Near effortless and thoughtless.

While I agree we should all probably perform 10,000 Swings...

I also firmly believe that once we do, we should move on to more challenging and more powerful exercises if we can...

Exercises like the Snatch and the Clean & Jerk (and it's variations - the Clean & Press and the Clean & Push Press).

Why?

Simple. 

Exercises like the Snatch and better yet, the Clean & Press/Push Press/Jerk produce a greater demand on the body for change, so they produce better all-round results.

In my experience, Swings are like school lunch "Mystery Meat" - 

You know, the "meat loaf" served at school lunches that tasted like meat but you were never too sure...

Sure, it tasted fine, and filled you up, especially when paired with mashed potatoes and a couple of cartons of milk...

You could count on it, but if you had options, it wouldn't be your first choice...

Ok, perhaps I'm being a bit harsh.

How about this -

Swings and Get Ups are like a Wendy's Double Cheeseburger - 

It looks great on the menu, smells good on your tray or in the bag, but when you open up the wrapper, it doesn't look exactly the same...

And although it certainly is tasty, it doesn't really satisfy.

On the other hand -

The [Double] Kettlebell Clean + Press Is Like A Bone In Tomahawk Ribeye

If you've never had one of these beauties, it's hard to describe what you're missing. 

The meat, especially when cooked rare, is succulent and juicy, bubbling with flavor...

One of the most satisfying (and expensive!) steaks I've ever had.

The kettlebell Clean & Press - especially when using a PAIR of kettlebells is like that.

Especially when programmed correctly.

You feel your whole body practically swelling with strength -

Legs, hips, midsection, arms, shoulders, upper back, grip...

And when programmed correctly, even your heart and lungs.

And unsurprisingly, it even peels off body fat -

When programmed correctly.

After almost 19 years of kettlebell training, in my estimation it is the near-perfect exercise, especially when you program it correctly using the -

The "R.V.A" Training Parameters

The "R.V.A" Parameters are a specialized combination of training variables -

Sets, reps, rest, and frequencies I developed after training Regular Joe's & Jane's like athletes and failing to get the results we desired.

That's because traditional athletic training plans fail to consider the stresses of over-30 and over-40-year olds, and the impact of that stress on recovery and adaptation - seeing results.

The "R" stands for "Repetition Maximum."

This is the starting weight for the training program. There are two Repetition Maximum (RM) zones that produce the fastest results.

One is for pure strength.

The other is a combination that builds strength, burns fat, and packs on muscle in all the right places, without looking like a bloated steroid-fueled bodybuilder -

More like a Greek statue.

We'll be using the second. 

The "V" stands for "Variable Loading."

Sports scientists in the old Soviet Union discovered that sharp increases and decreases in both volume - the amount of work you do, and intensity - the load you use to do the work, produce 61% faster results than traditional Western training/workout models.

Faster results are better, right?

The "A" stands for "Autoregulation."

Unlike most traditional workouts which specify things like sets and rest periods...

Autoregulation is a strategy that monitors and adjusts your performance within each workout based upon your energy levels during that given workout.

As a result, you never miss a rep, and you always walk away feeling great about your workouts.

That way, you train for success, instead of failure.

The "R.V.A." Parameters customize your workouts to your energy levels.

And that means you recover faster, so that you see and feel your shoulders, arms, upper back getting stronger and more muscular...

... and your waistline shrinks at a faster than normal pace.

Here's The Proof

I've "known" John Grahill for almost a decade now.

He's been one of my customers for that long, having purchased several of my products and beta-tested others, including Kettlebell STRONG!, Kettlebell RMF, and Kettlebell EXPRESS! (twice). 

Here's a recent email exchange he and I had:

As you can see -

In only 3 weeks, training 30 minutes a day, 3 days a week (90 minutes total), John -

• Dropped 4.5 pounds...
   
• Wearing a pair of 35 inch waist jeans that were "slightly uncomfortable" and are now "spot on" - demonstrating that some of the weight he lost was stomach fat - the most dangerous kind - the stuff that contributes to heart disease...
   
• Did this without "significantly altering his diet"... 
   
• His arms are "more vascular" - which means he's seeing more definition in them...
   
• Improved his conditioning levels by adding almost 2 extra ladders...

Here's what else John said -

John emailed me after Day 1, Week 4. He was able to improve his reps from 55 in one session to 72 in one session... in only 4 weeks.

That's a 24% increase in total work performed!

In other words, John saw a 24% increase in his strength levels in only 4 weeks!

Oh, and I failed to mention -

John is a "high mileage" individual who's in his mid-50's!

This is more like that original promise of kettlebell training, wouldn't you agree?

"Watch in amazement as high-rep kettlebells let you hack the fat off your meat -- without the dishonor of aerobics and dieting..."

Quite honestly though, John didn't use reps that were that high.

He simply used my "R.V.A." Training Parameters found inside -

THE GIANT

'THE GIANT' uses the kettlebell Clean + Press combined with the "R.V.A" Training Parameters so that you start seeing results almost immediately.

And the best part is it fits into the busiest of schedules. Which means you no longer have to "find time" to workout.

Here's how the program breaks down:

• 3 Days A Week
• 20 to 30 Minutes A Day (You decide)
• 4 Weeks Long (Can be recycled)
• Uses a 10 Rep Max (can use 8-12RM)